We know it takes time to get a franchise off the ground - and money - lots of money. We could follow the field and hire marketing firms or a high pressure sales persons or consultants. These are all effective tools - and expensive. The more money we spend on tools like these the more we have to charge for the franchise, which comes out of your pocket.
We know also that the hardest sell is the first few franchises. We are an unknown name at this point and few people are willing to be the first to join an unproven name. Understandably, they want validation.
We believe we have a better idea to get us up and running as quickly as possible. Rather than spend the money on marketers, why not pay the people that get us off to a good start in the first place? We will mitigate the validation issue by reducing the cost. You will be our best marketing tool because people want to hear from existing franchisee's that a business is successful and the franchisor is supporting them as promised. What a novel idea!
So....
The first 5 next 4 franchisee's that join the Imprint In Time team will have their entire franchise fee reimbursed in full. You will initially pay your full franchise fee as you join us. Then, as new stores open up we will reimburse you $1500 for each new franchisee that joins us, up to # 23, or when your franchise fee is reimbursed in full, which ever comes first. There will also be incentives for stores # 6 -10, those are still being determined. But I can promise that the incentive for stores 6 - 10 will not be as sweet this offer. Generally, after the 10th store is on line and functioning there is sufficient validation to propel the additional sales so no incentives will be offered beyond the 10th store. After all, we are a for profit business.
What an idea! You get a proven model, a branded and trade marked name, a protected territory, instant online presence, support and training and use of a highly expensive real time online design tool, all at no cost, just for helping us get our chain off to a flying start.
We expect this process to take 12 - 24 months, depending on the market, economic factors and how many franchise shows we are able to fit into our schedule. You will not find this offer with any consultants or companies representing other franchises because everyone must be paid, and you are paying them! We prefer to keep it in house and let this be the gem of a model that people discover and want to tell their friends. Word of mouth and personal reference is the best marketing for anyone.
Of course we have done the math. We know when we fulfill this offer it will cost us $135,000. However, by spending that amount of money on consultants and high pressure marketers we would not achieve the same level of satisfied franchisee's as we would with our method. We want you to be successful and the reason is simple, build internally. We know that the better you do, the happier you will be and subsequently tell more people about what you have discovered. This inturn will mean more sales for us to grow the business.
Also, for the first 5 next 4 franchisee's that join us - when store 23 comes on line your royalties will be permanently waived for as long as you own your store. We can do this because with 18 stores there will be sufficient revenue to support the franchise going forward and this is a secondary thank you for helping us get started.
And there is more. The first 5 next 4 franchisee's to join our team will train directly with Rick and Brenda, the owners that started this concept in 2005 and still work the facility today along with franchise owner Dora Gardo. You will get first hand knowledge and personal tips that you will never get from a trainer hired to follow a scripted text. You will be personally trained by some of the best in the business. You will also get their personal cell phone numbers for direct contact and immediate support. Call any Signarama or Signs Tomorrow franchisee and ask them if they have the owners personal cell phone number. We believe you know the answer to that question.